December 3, 2021

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Cosmetic surgery ads aimed at under-18s to be banned in UK – The Guardian

<p class="dcr-o5gy41">Beauty surgical procedure clinics are to be banned from concentrating on adver.......

Beauty surgical procedure clinics are to be banned from concentrating on advertverts for procedures Similar to breast enlargement, nostril jobs and liposuction at beneath-18s, in a crackdown by The united kingdom advertvertising watchdog.

New guidelines will bar advertvertisements on all media – Starting from social media websites Similar to Fb, TikTok and Instagram to billboards and submiters, newspapers, magazines and radvertio As properly as to social influencer advertising – That are Aimed in the direction of beneath-18s or Extra probably to have A particular attraction to that age group.

The modifications come into strain from Might and Adjust to a session by the Committee for Promoting Apply (Cap), which writes the codes That Every one UK promoters Want to Adjust to.

It launched the session, which investigated the potential harm such advertvertisements can have on youthful people’s psychological well being and The disadvertvantage of physique picture strain, after noting the “considerations expressed by senior NHS and public well being decides”.

Whereas It is illegal to carry out cosmetic procedures on beneath-18s, there have been no restrictions on advertvertising to them, in distinction to the controls that exist Throughout the advertising of junk meals merchandise, alcohol and playing.

In 2018, the Promoting Requirements Authority, which enstrains The united kingdom advert code, acquired complaints A few breast surgical procedure advert run by MYA clinic that featured Wiskinny the advert breaks on Love Island when watched on its ITV Hub streaming service.

The clip, which featured women in bikinis partying round a swimming pool, on a seashore and A ship, was extensively criticised and was later banned by …….

Source: https://www.theguardian.com/society/2021/nov/25/cosmetic-surgery-ads-aimed-at-under-18s-to-be-banned-in-uk